Service Description

You have a target. The Performance Project is about working out exactly what it will take to achieve it. A Performance Project is a defined consultancy engagement built around a specific event, challenge or performance objective - from a championship or time-trial target to an ultra-endurance event or record attempt. We start with the outcome and work backwards. I analyse the demands of the objective, your current capabilities and the gap between the two, then identify the factors most likely to determine success. From there, we build and execute a targeted optimisation strategy around the areas that actually matter. Depending on the project, that might include physiology and training, aerodynamics and position, equipment and gearing, fuelling, pacing, environmental conditions, logistics, tactics and race-day execution. Where useful, this can include detailed performance modelling - such as course and pacing simulations, aerodynamic modelling, weather and environmental scenarios, fuelling requirements, fatigue and ultra-endurance strategy, or contingency planning. The objective isn't to optimise everything randomly. It's to identify and optimise what this particular performance demands. The scope and duration of each Performance Project are defined around the objective. That could mean solving a relatively contained performance problem or working together through the preparation and execution of a major target. One objective. One integrated strategy. Every decision working towards the same outcome.